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Farrah Campbell

Head of Modern Compute Community at AWS

After a decade in healthcare management, a serendipitous 20-minute car ride with Kara Swisher inspired Farrah to leap into the world of technology. Since then, she has navigated multiple startup roles, eventually landing at Amazon Web Services.

With a team-first mentality, Farrah is passionate about technology and the power of human connection. Her superpower is vulnerability—fostering openness, inclusivity, and a welcoming spirit within the community. As both a community leader and member, she champions others, embraces diverse teams, and thoughtfully drives impact across organizations to create a stronger, more collaborative future.

Upcoming conference sessions featuring Farrah Campbell

Brave Enough to Ask, Bold Enough to Build: Growing a Career Through Trust, Curiosity, and Community

From career pivot to cloud leader, discover how asking better questions, earning trust, and investing in meaningful relationships became the keys to building lasting impact—in tech and beyond.

We often talk about scaling systems. But what does it mean to scale yourself—especially in an industry where self-doubt can grow faster than your GitHub contributions?

In this candid session, Farrah shares how she transitioned into tech in her late 30s—without a degree—by leading with curiosity, building trust through communities, and aligning authentic relationships with measurable business value. From contributing feedback that influenced AWS service roadmaps to creating developer programs that bridge gaps between users and product teams, she'll walk through real stories that prove community isn’t just a feel-good word—it’s infrastructure.

We’ll explore:

  • How imposter syndrome can be rechanneled into courageous inquiry
  • Practical ways to turn community insight into strategic influence
  • Building trust as a long-term asset, not a one-time gesture
  • Creating value at the intersection of people, purpose, and product

This talk is for anyone growing their career in tech who’s ever wondered if they’re “ready.” Spoiler: you are. And community is your greatest accelerator.

Friday Aug 8 @ 14:30 @ GOTO Serverless Bengaluru 2025

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