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Wardley Mapping Strategy at BigCorp - A True Story

Erik Schön | GOTO Copenhagen 2023

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The story you are about to hear is true. Only the names and places have been changed to protect the innocent.

It's a story about the obstacles being the path and how a journey of a thousand miles begins under your feet.

It's about doing online what is extremely hard in person: aligning a group of senior people on strategy.

I'll share the successes and failures and what we learned together using Wardley Mapping - a powerful and beautiful method for visualizing business+technology evolution to enable better strategic choices.

About the speakers

Erik Schön
Erik Schön

Author of The Art of Strategy