Home GOTO Experts Fabio Nudge Pere...

Fabio is a TEDx speaker and speaker coach, futurist and technologist focused on people. He has a dream to become a billionaire, but not financially — he wishes to positively impact the lives of a billion digital citizens. He's also the author of the book Digital Nudge, which was a best-seller at GOTO Copenhagen.

His innovative and provoking thinking about the brain science behind the digital world have allowed him to speak at several conferences and events in Australia, the United States, China, Germany and Brazil. Fabio is the head of Open Innovation Labs Latin America at Red Hat and has over 20 years of experience, 10 of those at ThoughtWorks Australia where he acted as Digital Transformation Advisor for several clients including the Australian Government Digital Transformation Agency.

Fabio is passionate about human behavior and believes that understanding the psychology and the hidden forces that drive the 35 thousand decisions we make every day can drastically change our lives. He says, "Good things should be spread at a high speed", and is constantly working to help innovative companies transform their business through technology.

Check out Fabio’s past talk:

Fabio’s book:

Content featuring Fabio Nudge Pereira

41:38
#DigitalNudge - The Hidden Forces that Shape our Digital Decisions
#DigitalNudge - The Hidden Forces that Shape our Digital Decisions
GOTO Berlin 2017
38:10
Digital Nudge
Digital Nudge
GOTO Book Club
32 Book Recommendations for the Holidays
32 Book Recommendations for the Holidays
GOTO Book Club
Feelability
Feelability
GOTO Book Club
41:38
#DigitalNudge - The Hidden Forces that Shape our Digital Decisions
#DigitalNudge - The Hidden Forces that Shape our Digital Decisions
GOTO Copenhagen 2019
19:09
#DigitalNudge - The Hidden Forces that Shape our Digital Decisions
#DigitalNudge - The Hidden Forces that Shape our Digital Decisions
GOTO Chicago 2020
51:03
The Psychology of UX
The Psychology of UX
GOTO Amsterdam 2022
14:29
How Technology Influences Our Decisions
How Technology Influences Our Decisions
GOTO Unscripted
48:17
The Psychology of UX
The Psychology of UX
GOTO Copenhagen 2022
42:18
Infobesity - How to Cope with the Overload of Information
Infobesity - How to Cope with the Overload of Information
GOTO Chicago 2023
The Psychology of UX
The Psychology of UX
GOTO Chicago 2023
43:55
Infobesity - How to Cope with the Overload of Information
Infobesity - How to Cope with the Overload of Information
YOW! Brisbane 2023
43:55
Infobesity - How to Cope with the Overload of Information
Infobesity - How to Cope with the Overload of Information
YOW! Sydney 2023
43:55
Infobesity - How to Cope with the Overload of Information
Infobesity - How to Cope with the Overload of Information
YOW! Melbourne 2023
36:20
Feelability

Feelability

September 28, 2023

Past masterclasses featuring Fabio Nudge Pereira

The Psychology of UX | GOTO Copenhagen 2022

The Psychology of UX | GOTO Amsterdam 2022

#DigitalNudge - The Hidden Forces that Shape our Digital Decisions | GOTO Amsterdam 2020

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