Passionate about the business value of APIs, Juan spends most of his time looking for real problems to solve. When he's not building products to provide scalable capabilities to achieve business goals, he enjoys practicing API culture advocacy at every level of the company.

Juan has been working at Inditex for the last 12 years. With a developer background and a strong product-oriented mindset, he's currently leading the vision of eCommerce Core Services for all the fashion brands at Inditex, serving as its Head of Product.